Manchester United’s proposal to sell personal seat licences (PSLs) to help fund a £2bn redevelopment of Old Trafford has been thrown into doubt by the UK government’s latest move against ticket touting.
United have been exploring a model where PSL holders could resell their licences – or match tickets tied to them – at a profit. But new legislation planned for next year’s king’s speech would ban any resale of tickets above face value, with government sources signalling they would oppose any attempt by United to create a profitable secondary market.
The club recently surveyed hundreds of thousands of season-ticket holders and members about PSLs, which would give fans the right to buy the same seat every season for a set period—though the season ticket itself would be a separate cost. The model, common in US sports, often includes a thriving resale market.
However, with profit-making resales likely to be outlawed, United may need to rethink pricing. Reports have suggested the club was considering charging around £4,000 for a 30-year PSL, but the lack of resale value could force changes.
PSLs were expected to be limited to premium seating, with general areas kept for regular supporters. United sources say the consultation is at an early stage and stress the club will comply fully with legislation.
Unlike PSLs, debentures used at Wimbledon and Twickenham are considered loans and are unlikely to be affected by the new law. No formal discussions between United and the government have taken place yet, as no scheme is active.
